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Friday, August 01, 2008

Pay for Play - Radio Payola again

The Music industry’s  RIAA has asked Congress to apply a charge to broadcasters who play artists music on the air. If artists get paid to appear on the radio then radio should charge the artist to appear on the air. Time on radio is valuable and if someone wants to be heard they should buy the time like any advertiser.  Perhaps the broadcasters could charge  $.0018 per performance.  (A "performance" is defined as the streaming of one song to one listener; thus a station that has an average audience of 500 listeners racks up 500 "performances" for each song it plays.)

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